Kevy is joining Furious Collective!

September 19, 2019 | Don Pottinger

We’re pleased to announce that Kevy has been acquired by Furious Collective! Over the years, our mission has been to help businesses grow through ecommerce marketing. As our customer list has expanded we’ve added features that help them put their ecommerce data to use by driving insights and converting those them into messages at just the right time to drive new revenue. Recently, we met Dave Kloba and Rob Meinhardt from Furious …

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How to Use Real-Time Analytics to Your eCommerce Business Advantage

December 27, 2019 | Mars Zarate

How to Use Real-Time Analytics to Your Ecommerce Business Advantage

Real-Time Analytics is predicted to take the lead in the Big Data industry as they become the better option when it comes to how Data Analytics should be handled and consumed.  Truth is, no matter what size your company is, Big Data will always be in the picture. The best purpose for your data is to better understand your customers and their behaviors so you can cater to those needs and desires. When using Data Analytics, you …

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eCommerce Emailing Tips: Words That Sell

December 23, 2019 | Admin

eCommerce Emailing Tips: Words That Sell

Having your own online business can be challenging. You rely on online sales to be successful, and for this you need buyers. One of the most effective ways to reach customers is through your email marketing plan.   Whether it’s a welcome email or a promotional email, what you write in your email makes a big difference in whether or not you can convert people into buyers. Use these simple and effective tips to create an …

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Preparing Your eCommerce Store for The Upcoming Holiday Season

December 3, 2019 | Mars Zarate

How to Prepare Your eCommerce Store for The Upcoming Holiday Season

The holidays are upon us and preparations for the influx of holiday shoppers are vital for a profitable season. As eCommerce online store owners, it’s an opportunity you should never pass up on. But before you can jump in and aim on getting revenue, you need to prepare your eCommerce store so that your efforts will bear fruit.  1. Optimize user experience.  Make it easier for people to order and checkout. Having a …

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9 Powerful Ways to Use Artificial Intelligence In eCommerce

November 20, 2019 | Admin

9 Powerful Ways to Use Artificial Intelligence In eCommerce

Every business sector has been burrowed by Artificial Intelligence. With time this technology is getting richer and well-liked in the technical world and making the world harmonize along with all the technological shifts. Artificial intelligence is covering all the functionalities to change people's views. Te advanced technology is increasingly important for those of us in the advertising and marketing game! At present, if you search …

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Best eCommerce Marketing Strategies for 2020

November 20, 2019 | Admin

Best e-Commerce Marketing Strategies for 2020

Businesses around the world are investing huge resources in building their eCommerce websites. At the same time, customers are increasingly using these online platforms to buy the offered products and services at the convenience of just a click. This has created a huge opportunity for eCommerce companies to maximize their sales.  However, this has also resulted in cut-throat competition to get the largest piece of the cake. Thus …

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Nine Reasons Why eCommerce Businesses Fail at Email Marketing

November 7, 2019 | Admin

Nine Reasons Why eCommerce Businesses Fail at Email Marketing

E-commerce businesses are easy to set up. They often require less than $1,000 to set up and get going. Plug-ins allow an eCommerce business to be completely automated, reducing the tasks that you needed to do. Sounds great, right? Well, it’s a little complicated. 80% of online businesses are destined to fail. Only 5% of all eCommerce stores are selling products worth $1,000 a year.  It's not profitable for most eCommerce sites. …

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5 Amazing Benefits of Digital Marketing to Your eCommerce Business

October 23, 2019 | Admin

Digital Marketing Ecommerce Benefits

With the majority of consumers shopping online it can be hard to grow your eCommerce business in the ways that are the most effective. It’s no surprise that companies are turning to specialists like an SEO agency in Missouri to see growth in their digital marketing platforms.  When small businesses are able to implement great internet tactics, they can see some real changes. If you aren’t sure what to make of that here are 5 benefits …

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It’s a Trap! How to Keep Away from Spam Traps

October 18, 2019 | Mars Zarate

It's a Trap! Email Spam Traps

In light of National Cybersecurity Awareness Month (NCSAM) observed every October, this year’s overarching theme – "Own IT. Secure IT. Protect IT." – will focus on key areas including eCommerce security. So let's talk about Spam traps! It might not be enemy star ships making an ambush on rebel forces, but spam traps may just crop up in your sectors without you expecting it. But what are spam traps? What harm can they do to you and …

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Resources to Know to Help Analyze the Amazon Market

September 25, 2019 | Admin

Amazon Optimizing

When you decide to sell on Amazon, it is important to understand how their specific corner of the market works. If you aren’t able to choose competitive price points or make decisions about what specific items to sell, you will find it hard to keep up with your competitors. Don’t get left behind in the fast-moving world of sales in the Amazon Market.  There are many resources, like Amazon fee calculators that can help you better …

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M-Commerce vs. E-Commerce How You Should Strategize Each

September 11, 2019 | Admin

M-Commerce Mobile App

In many ways, mobile commerce (m-commerce) shares much in common with its more familiar counterpart — e-commerce. In both cases, customers go online to buy your products and services. The primary distinction is that all m-commerce shopping happens exclusively through handheld devices, like smartphones and tablets. Although both are geared toward online consumers, the actual shopping experience is very different. As such, it’s important …

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Taking Action with Gmail’s New Feature: Dynamic Emailing

August 28, 2019 | Admin

Our digital age has made everything easier. From search engines and browsers, topics can be accessed with a click of a button, messages can be sent in real time through emails and mobile apps, and businesses can set-up shop right away without the usual heavy physical costs. But Google just made actions in the online realm much easier with dynamic emailing.  Considered one of the biggest transformations in email, taking action with …

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Top Ideas to Enhance The Customer Experience Via Loyalty Programs

August 12, 2019 | Admin

Top Ideas to Enhance The Customer Experience Via Loyalty Programs

Customer loyalty is not just a phrase, it is an asset of a company. The companies who have more brand loyal customers, gain more profits than the others. Most of the time businesses are introducing some kind of loyalty program to retain the loyal customer or to get more brand loyal customers. However, just the introduction of the program is not enough at all. You need to focus on the ideas that aid in boosting customer experience while you …

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How to Use Your Email to Boost Your ROI

July 15, 2019 | Admin

                    Email marketing campaigns are one of the fastest growing sales funnels, and the reason is two-fold. Firstly, every grown-up with access to the internet uses the service on a daily basis — making the pool of potential clients nearly limitless, and the other — it is the cheapest way of advertising — by far. However, some rules have …

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8 Ways To Increase Pop-Up Engagement

July 2, 2019 | Admin

Getting potential customers to engage with ads or other marketing material for your company can be tricky. Email marketing is here to stay, and likewise, pop-ups have remained popular this long for good reason. While many people find them annoying or intrusive, others appreciate the interruption. There’s no doubt that doing pop-ups well can be highly beneficial to businesses. Creating pop-ups require a blend of psychological knowledge …

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6 Steps for Making Your Online Store Mobile-Friendly in Presentation

June 28, 2019 | Admin

A recent report by Statista reveals that in 2019, the number of smartphone users have passed the 2.5 billion mark. In 2020, these numbers will rise to more than 2.9 billion smartphone users across the world. Take a quick look at the graph below: People are more likely to use smartphones and tablets as compared to desktop devices. More than 94% of the people in USA search for local information on their smartphones. 77% of these …

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9 Hot Marketing eCommerce Ideas for Summer 2019

June 14, 2019 | Mars Zarate

Ahh, summer. Memories may come to mind of the sea breeze, the sand on your toes, the trips to the beach, the hottest festivals or nearest body of water. With summer just around the corner, now is a good time to start your summer-themed promotions! Many opportunities for fun and engaging ideas present itself in this popular time of the year. It’s not only for the seasonal trend, but for boosting your engagement with customers! …

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Customer Focus: Tapping Into the Senior Market

May 23, 2019 | Admin

Social media has become one of the most powerful marketing tools available. Everyone from your nephew to your elderly neighbor is on at least one social media platform — even beloved pets have active pages!  Much of the focus, however, has been on attracting Millennials. They certainly seem to be among the most tech-savvy demographic, not counting Gen Z-ers who follow on from Millennials. Twenty-somethings are also expected to outpace …

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The “Bad” and the “Good”: What to look for in Marketing Automation

May 3, 2019 | Mars Zarate

There are a range of marketing automations when it comes to its effectiveness and function. At best, marketing automation is simply software, and the strategy in using it. With this combination, businesses nurture prospects with highly personalized, useful content. Marketing automation also helps convert prospects to customers and turn customers into satisfied comfortable customers. Ideally, marketing automation should generate significant …

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Shopify and Mailchimp No More: What You Can Do With the BreakUp

April 2, 2019 | Mars Zarate

It looks like Shopify and Mailchimp got into a disagreement and thought best to part ways after irreconcilable differences. We've all had this experience with public celebrity couples we've rooted for and expected to stay for years. Then suddenly, boom, they’re gone, it’s over. There is no doubt that everyone in the ecommerce world knows what happened, as both Shopify and MailChimp are rather known popular platforms in the marketing …

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